Each store view typically represents a localized website version or entirely different store with separate selections on Magento. Nosto supports the structure by utilizing separate Nosto accounts for each Magento store view. Consider a Nosto account as a similar view to your website, its selection, and visitors, which a Magento store view represents. You may have the same Nosto setup on all of your store views, but most likely as localized site views are in different language, you can and should customise the setup for each. This is done by connecting a store view to separate accounts at Nosto. In case you have only one store view, you only need to connect your website and one view to Nosto.