Nosto already offers the Session API, for recording attribution. But it's limited to vp events so far. In an attempt to expand this functionality to any event types, a new Session API method recordAttribution has been introduced. This method can be utilized to update current visit with details of events for attribution.
Deprecated
The recordAttribution usage with Session API is deprecated and no longer recommended. The API will continue to work without any issues but we recommend using the JS API version. For more info on JS API, please refer JS API/Record Attribution
The Session API method recordAttribution accepts one event at a time, but users can chain multiple calls to recordAttribution and add as many events as they want.
type
string
yes
type of event to which a placement (ref) should be attributed
target
string
yes
id of the element that's been loaded as a result of the event
ref
string
no
id of the element that hosted the link which triggered the event
refSrc
string
no
id of parent element of the link that triggered the event
Nosto supports following predefined event types
View Product (VP)
An event associated with viewing a single product
View Category (VC)
An event associated with event a single category of items
Internal Search (IS)
An event associated with results of search internal to a merchant's website
Add to cart (CP)
An event associated with adding a product or bundle to a cart
External Campaign (EC)
An event associated with campaigns, which are not part of nosto, that directed a user to a merchant website. These campaigns will contain google's UTM parameters (UTM parameters for more info.) in ev1 request URL
Custom Campaign (CC)
An event associated with campaigns, which are not part of nosto, that directed a user to a merchant website. These campaigns will not contain google's UTM parameters in ev1 request URL
External Search (ES)
An event associated with search outside of merchant's website (Google for e.g.) that brought the user to merchant's website
Give Coupon (GC)
An event associated with a coupon code campaign popup in which the customer has acted upon
Source (SRC)
An event associated with a customer action which needs to be attributed to one of Nosto's feature (api, email, rec, imgrec, cmp). Here the information is usually passed through a pre-configured source parameters name (nosto_source, by default) in ev1 request URL
Cart Popup Recommendations (CPR)
An event associated with a recommendation, that's shown when a product is added to cart, in which a customer has acted upon
Page Load (PL)
An event associated with a page load merchant's website
Content Campaign (CON)
Event triggered when a customer performs an action inside a content campaign